TURN DISCOVERYUPSIDE DOWN

For brands and teams researching creators

From a search idea to a creator shortlist.

Discover creators on YouTube and Instagram. Start a single search, or choose a recurring search when you want fresh results each week.

1. 01

   Search

   Start with a topic or a creator you admire. Choose YouTube or Instagram, then review the search scope and credit estimate.

   Example input: sustainable skincare

2. 02

   Evaluate

   Compare the creators in your results using audience size, engagement and recent content. Open profiles to investigate the fit.

   Compare creator profiles and performance

3. 03

   Save

   Save promising creators to a shortlist, organize them in lists and export your research for the next stage of your campaign.

   Build a shortlist your team can revisit